Public Outreach and Social Innovation Workshop
A series of practical tutorials focused on science communication and multimedia production, applied to problems in social innovation and behaviour change.
This workshop will focus on considering research implications, communicating research concepts and results to the general public. Practical tutorials include
- strategies for maximising research impact and relevance,
- developing material for public engagement (including talks, posters, demos and multimedia podcasts), and
- communicating with the media (press releases and interview techniques).
Day 1. Impact strategies
| Time |
Topic |
Instructors |
| 11:00 |
Tea & Coffee |
|
| 11:15 |
Welcome and introduction |
Jackie Andrade |
| 11:30 |
The importance of research impact – Case study 1: Alarms |
Judy Edworthy |
| 12:00 |
The importance of research impact – Case study 2: Scientific impact and early cinema |
Michael Punt |
| 12:30 |
The importance of research impact – Case study 3: Music and entertainment |
John Matthias |
| 13:00 |
Lunch |
|
| 14:00 |
Developing research impact |
Alyson Norman |
| 14:30 |
Types of impact |
Judy Edworthy |
| 14:45 |
Personalised impact strategies: Exercise – work on impact strategies and pitches on possibilities for presenting their own research |
Lucy Davies, Judy Edworthy, Jacki Andrade, Rebecca Pearce, Martin Coath, and CogNovians |
| 17:00 |
Impact strategy discussions |
|
| 18:00 |
Welcome reception |
Social with Malcolm Love, Emily Grossman, Eat Music, Café Concrete, Puma, Rumpus Cosy |
Day 2. Public engagement
| Time |
Topic |
Instructors |
| 09:30 |
Welcome, introductions and outline of the programme |
Malcom Love, Emily Grossman |
| 10:00 |
Public Engagement – the imperative, opportunities, resources and skills |
Malcom Love, Emily Grossman |
| 11:00 |
Tea & Coffee |
|
| 11:30 |
The nuts and bolts of staging an event |
Malcom Love, Emily Grossman |
| 12:30 |
Lunch@ Rumpus Cosy and visit to radio station |
Malcom Love, Emily Grossman |
| 14:00 |
Initial planning ultimately breaking into task groups |
Malcom Love, Emily Grossman |
| 15:30 |
Promoting your events |
Malcom Love, Emily Grossman |
| 16:30 |
CogJam 'on air' discussions |
Malcom Love, Emily Grossman |
Day 3. Communication skills
| Time |
Topic |
Instructors |
| 09:30 |
Show business! On your feet in front of live audiences |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 10:30 |
Task groups – CogJam event planning |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 11:30 |
Tea & Coffee |
|
| 12:00 |
Task groups – continued |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 13:00 |
Lunch |
|
| 14:00 |
Media ‘stuff’ |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 15:00 |
Task groups |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 16:30 |
CogJam 'on air' discussions |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
Day 4. Media skills
| Time |
Topic |
Instructors |
| 09:30 |
How to be media friendly – how to give an interview |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 10:30 |
Task groups continue |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 11:30 |
Tea & Coffee |
|
| 12:00 |
Interviewing and being interviewed |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 13:00 |
Lunch |
|
| 14:00 |
Task groups continue |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 16:30 |
CogJam 'on air' discussions |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
Day 5. CogJam 'on air'
| Time |
Topic |
Instructors |
| 09:30 |
Miscellaneous ‘Top Tips Session' |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 10:30 |
Rehearsals |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 11:30 |
Tea & Coffee |
|
| 12:00 |
Rehearsals |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 13:00 |
Lunch |
|
| 14:00 |
Rehearsals |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 15:00 |
Technical Rehearsals |
Malcom Love, Emily Grossman, Rebecca Pearce, Martin Coath |
| 16:30 |
Tea & rest break |
|
| 19:30 |
LIVE SHOW at Rumpus Cosy |
CogNovians |
Video
The public outreach workshop culminated in a live show at Plymouth's Rumpus Cosy with an accompanying radio programme at the local radio station. The highlights of the week are captured in the following short documentary:
